Quotes are the TL;DR substitutes for the tomes of books we don’t have time/patience to read.

Dive into the wonderful world of meme marketing, with great examples and easy breakdown on how to do it.

I grew up watching the famous Steve Irwin on TV dodging crocodiles and snake bites. Like millions of people around the world, I didn’t...

We need to break the myth about hanging out with like-minded people. It's equally important to connect with unlike-minded people in our...

Everything is useful if you know how to channel it right. Social media is a beautiful place if you know how to navigate its waters. Our...

I'm a recent convert to the fan club of Netflix, Hotstar, and Amazon Prime. Besides the fact that these content providers serve better...

if you are thinking of buying HubSpot or Zoho CRM—this post is for you. Here's a detailed look at how these tools stack against each other.

There’s definitely a place for fluff in marketing. I realized this recently when shopping for a nice restaurant to take my family to....

Is procrastination as evil as it’s made to be? I think not. Procrastination has become my ally to improve my everyday productivity. For...

I find writing extremely overrated. Most people romanticize writing as an esoteric skill that only a few people possess. As if we have to...

Until the last decade, customer experience (CX) used to be an esoteric concept limited to the affluent customer base who frequented...

Customers churn for a number of reasons. Here's what you can do to win back their trust and improve your retention revenue.

Good feedback is like an anti-septic. Its rawness burns through your cuts and makes you want to cry. But it kills the germs that make...

Customer service is not the same everywhere—it keeps changing even for a brand over a period of time. And the type of customer service a...

Here's how I imagine it will work. Whenever you open the door for snacking, Sam Jackson's voice chides you with random taunts: "It's...

LinkedIn reminds me of the story about the six blind men and an elephant. To a job seeker, LinkedIn is a tool to land the right job. To a...

When you are starting a new business, designing a logo is not exactly the first thing you do—not unless you are a marketer. When I...

There is this really cool, Zen-like story that explains the benefit of reading with a beautiful analogy. I can't remember where I found...

From being the world's hippie capital to being a battleground for ancient royalties, Kathmandu has tales that you wouldn't want to miss.

Ever wonder why page traffic, followers’ count, and post likes end up becoming vanity metrics? A good way to understand this is through...