Manish Nepal
Google is making us stupid
The other day, I came up with a random question while reading an article about mountaineering in Nepal: “How is it like to climb up Mt....
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Manish Nepal
- Oct 1, 2022
- 1 min
Humor: We're in for a dystopia in marketing
The year is 2099. Elon Musk is a 128-years-old transhuman enjoying his retirement in the South African backcountry. Humans have...
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Manish Nepal
- Sep 25, 2022
- 1 min
Why social media loves personal stories
Personal brands are popular on social media platforms—especially Twitter and LinkedIn—because of the power of stories. The more...
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Manish Nepal
- Sep 18, 2022
- 1 min
One of the greatest in content marketing
“Searching for Salaì” is probably the best marketing campaign I’ve ever come across in recent times. It’s a 9-part podcast series from...
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Manish Nepal
- Aug 4, 2022
- 15 min
7 DIY tips for SDRs to improve their LinkedIn prospecting game
Looking to improve your LinkedIn game for lead gen? Here are 7 practical tips.
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Manish Nepal
- Jul 18, 2022
- 24 min
Interview with Rory Sutherland on all-things marketing
A deep dive into the mind of Rory Sutherland, the ad genius, Vice Chairman of Ogilvy (UK) and Founder of the Behavioural Science Practice.
210
Manish Nepal
- Jun 17, 2022
- 8 min
Here’s why you should think about meme marketing seriously
Dive into the wonderful world of meme marketing, with great examples and easy breakdown on how to do it.
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Manish Nepal
- Apr 23, 2022
- 5 min
SaaS teardown: A detailed comparison guide between HubSpot CRM vs Zoho CRM
if you are thinking of buying HubSpot or Zoho CRM—this post is for you. Here's a detailed look at how these tools stack against each other.
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Manish Nepal
- Apr 18, 2022
- 1 min
Fluffy writing has its place
There’s definitely a place for fluff in marketing. I realized this recently when shopping for a nice restaurant to take my family to....
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Manish Nepal
- Apr 7, 2022
- 1 min
Writing is overrated
I find writing extremely overrated. Most people romanticize writing as an esoteric skill that only a few people possess. As if we have to...
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Manish Nepal
- Mar 31, 2022
- 4 min
In the post-pandemic world, good CX is your strongest business moat
Until the last decade, customer experience (CX) used to be an esoteric concept limited to the affluent customer base who frequented...
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Manish Nepal
- Mar 27, 2022
- 8 min
How to win back lost customers? 5 strategies help you recover from churn
Customers churn for a number of reasons. Here's what you can do to win back their trust and improve your retention revenue.
280
Manish Nepal
- Jul 24, 2021
- 1 min
Fun Product Idea: Build Refrigerator Doors with Samuel Jackson-Style Deep-fake Voice Prompts
Here's how I imagine it will work. Whenever you open the door for snacking, Sam Jackson's voice chides you with random taunts: "It's...
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Manish Nepal
- Jul 21, 2021
- 1 min
The Blind Men and LinkedIn
LinkedIn reminds me of the story about the six blind men and an elephant. To a job seeker, LinkedIn is a tool to land the right job. To a...
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Manish Nepal
- Jul 10, 2021
- 10 min
Let’s Play a Marketing Game: Heads You Win, Tails We Try Again
When you are starting a new business, designing a logo is not exactly the first thing you do—not unless you are a marketer. When I...
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Manish Nepal
- Jun 20, 2021
- 1 min
This is Why Vanity Metrics Doesn't Work in Marketing
Ever wonder why page traffic, followers’ count, and post likes end up becoming vanity metrics? A good way to understand this is through...
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Manish Nepal
- Jan 17, 2021
- 9 min
7 reasons why your customer engagement is suffering (and how to improve it)
Customer engagement in an age of fleeting loyalty Running a business can be very tricky in today’s hyper-competitive environment. While...
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Manish Nepal
- Jan 8, 2021
- 13 min
Marketing misfires: A litany of charges against red buttons, growth hacking, and YouTube ads
We made some blunders in our marketing in 2018. Looking back, here are a few things that we could have avoided.
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Manish Nepal
- Jun 15, 2020
- 7 min
Crack the Sales Code with These 5 Sales Pitch Examples
All the sales pitch examples that we are going to go through in this post prove one thing—words have immense power. The right combination...
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Manish Nepal
- Feb 26, 2020
- 8 min
Dark patterns: Manipulative marketing that tricks you into forced continuity
Inspiring Instagrammers. Avant-garde political discourse. Dozens of free articles every day on how to hack your life. The internet is...
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