Marketing 2/2

Manish Nepal

Let’s Play a Marketing Game: Heads You Win, Tails We Try Again

When you are starting a new business, designing a logo is not exactly the first thing you do—not unless you are a marketer. When I...

Manish Nepal

This is Why Vanity Metrics Doesn't Work in Marketing

Ever wonder why page traffic, followers’ count, and post likes end up becoming vanity metrics? A good way to understand this is through...

Manish Nepal

7 roadblocks that you have to overcome to make the most out of your remote work

If you weigh the advantages of going to the office for work versus the option of working from home, the scale will likely tip in favor of...

Manish Nepal

Bingo, dumb charades, and toasting: 10 fun games to boost empathy in your customer service team

If you set a daily Google Alert for the word “empathy,” your inbox will soon be inundated by blogs and thought leadership posts. Over the...

Manish Nepal

7 reasons why your customer engagement is suffering (and how to improve it)

Customer engagement in an age of fleeting loyalty Running a business can be very tricky in today’s hyper-competitive environment. While...

Manish Nepal

Marketing misfires: A litany of charges against red buttons, growth hacking, and YouTube ads

We made some blunders in our marketing in 2018. Looking back, here are a few things that we could have avoided.

Manish Nepal

Restroom experience>most websites' user experience

Most websites offer user experiences that are more pathetic than my workplace restroom. 💩 Allow me to explain. Every time I go to the...

Manish Nepal

Crack the Sales Code with These 5 Sales Pitch Examples

All the sales pitch examples that we are going to go through in this post prove one thing—words have immense power. The right combination...

Manish Nepal

The 13 Customer Support Metrics that Matter for Your Brand

Most brands, when they talk about customer service, they talk about it as if it were a touchy-feely concept to engage with the customers....

Manish Nepal

An Airbnb-like business for creatives to finish their projects

Start an Airbnb-like business for creative professionals like coders, authors, designers where you lock them up inside the property of...

Manish Nepal

Dark patterns: Manipulative marketing that tricks you into forced continuity

Inspiring Instagrammers. Avant-garde political discourse. Dozens of free articles every day on how to hack your life. The internet is...