The Blind Men and LinkedIn
LinkedIn reminds me of the story about the six blind men and an elephant. To a job seeker, LinkedIn is a tool to land the right job. To a recruiter, LinkedIn is a platform to find the right talents. For influencers, LinkedIn is a leverage point to get more followers. For salespeople, LinkedIn is a fertile territory to get leads. For marketers, LinkedIn is a great place to network. LinkedIn is different for different people. But beyond their specific use case, they are blinded to other aspects of what LinkedIn has to offer. Taken together, LinkedIn is a force multiplier. It's a Swiss Knife that cuts the way you want it.